Saturday, 29 October 2011

Magic Corn, a real WTF moment

At Broad Street Mall this week I noticed a new stand with the goofily intriguing name Magic Corn. I assumed it meant popcorn, so went in for a closer look at what kind of heavenly kernels might be in the popper.

Oh, it was kernels all right, but nothing as tasty and nostalgia-laced as actual popcorn, which brings to mind childhood memories of enjoying a carton at the movies. You know, back when you really would buy a big box of movie popcorn because people still thought of it as health food rather than a Big-Mac level of fat in a spiffily stripped box.

No siree, this was a big ol' cuppa corn, just piled high and looking icky. I tried to explain it to a disbelieving husband when I got home, upon which he Googled it and muttered in astonishment: "Sonofabitch, it's a cup of corn."

Yes, it really is. I'm assuming it's meant to be a "healthy" option, but A)It appears to be coated in butter and flavorings and B)It's kinda gross. I'd rather take my chances with a carb-filled granola bar. I can't find the calorie count or a description of what exactly is in the flavorings. And even if it were somehow fairly healthy, it's still a nasty snack. It's a cup of corn, dude. A cup of corn.

The flavors of this "healthy, juicy & nutritious" snack include Magic Lemon, Magic Curry, Magic Mexican Chili, Magic Sour Cream and Onion, and several other cringe-worthy varieties. Lemon corn? Sour cream and onion corn? I'm feeling a bit light-headed at the heinousness of it all.

Full disclosure: I'm not big on veggies. I do eat a few, but I have resorted to hiding them in food (a spinach omelet is great; plopping a scoop of spinach on my plate is going to put me off the rest of my meal).

Corn has always seemed the most useless of the lot, all the more so because it seems to pop up in the oddest places over here. Buy a nice sandwich at Boots? Yep, there's usually corn in there. Pop open a can of chicken noodle soup -- oh yeah, there's corn in there. It doesn't even say it on the front label and you can't make it out in the picture. It's just taken for granted you know corn will be in your chicken noodle soup. Because, come on, corn is just implied in a title like "chicken" and "noodle".

Now Magic Popcorn, that I might try. But only if you make it caramel instead of curry.

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