Ouch! What's up with commercials?

The above photo is from a TV commercial here where a woman falls down, slamming her knee painfully into the floor. It's for a company that will file a lawsuit for you. It hurts to even watch this ad, particularly given my knee problems.

Lots of commercials in this country seem to be a bit graphic when it comes to showing painful-looking things. Like the commercials that show car accidents, or a child laying lifeless in the street, or a teenager playing around and getting hit by a car. I've learned when to sense danger coming in an ad. If someone is in a car or in the street and there doesn't seem to be a point to the commercial, watch out! They're likely to slam their head into the windshield without a second's notice. It's a bit much for me!